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Partner Spotlight: Streamline and Organize Chaotic Chat Environments with Sean Malone from Flowchat


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Hey, thanks for tuning in to another Partner Interview at AccountsBalance.

My name is Connor Gillivan. I’m the CMO and an Owner of AccountsBalance.

We’re on a mission to help 1,000+ businesses better understand their numbers, and industry partnerships is a big way that we’re able to make it happen.

We’re all about creating win-win partnerships where we are able to grow with other companies in the agency, SAAS, and online space.


In this exclusive interview, we interview Sean Malone from Flowchat.


Sean specializes in sales & business strategic planning, sales performance and revenue enhancement, customer service, manufacturing, networking, management & administration. He is best described as educated, coachable, aware, adaptable, flexible, humble, talented, ambitious, motivated, dedicated, hard-working, timely, disciplined, hungry, focused, and loving. Sean loves life and all it has to offer.


We hope that you enjoy the interview and that it brings value to you as an agency business owner. 


Connor: Hey Sean, thanks for taking the time to chat with us here. We love getting to know our partners better so that our community can benefit from what our partners are offering and doing in the industry. To get started, can you give us a high level overview of Flowchat and how it got started? 


Sean: FlowChat? Oh, it’s more than just a chat management system – it’s your secret weapon for smashing those DM (direct message) goals across multiple platforms, consistently and predictably.


Imagine a world where opportunities roll in effortlessly, not through cold, impersonal bots or automated messaging, but through real, human-to-human interaction. That’s the reality with FlowChat.


But here’s where it gets cool – while it’s all about keeping things personal, we’ve also harnessed the power of AI. That’s right, you’re steering, but AI’s in the passenger seat navigating, helping you command the DM space like a boss.

So, ready to rev up your DM game? FlowChat’s got your back.


Connor: That’s awesome! Can you dive a bit more into the unique outreach management tool you provide? I’m sure our audience would love to know exactly what problems you could solve for them. 


Sean: You know the drill, right? Trying to juggle conversations across different chat platforms, losing track of prospects, and missing out on sales opportunities because you can’t quite keep up with it all. 


It’s like spinning plates while trying to run a marathon, and let’s be honest, it can feel a bit like a losing battle. But what if I told you it doesn’t have to be that way?


That’s where FlowChat steps in to wave goodbye to your chat management headaches. 


Struggling to stay consistent in your DM outreach? FlowChat’s your steady hand, ensuring you never miss a beat.


Feel like you’re constantly playing catch up? Our system is a time-bending superhero, optimizing your efforts so you’re not just keeping pace, you’re setting the speed.


Lost in a sea of platforms? FlowChat‘s your compass, seamlessly integrating your chats, so no matter where the conversation happens, you’re in the loop.


And let’s not forget about those missed opportunities. With FlowChat, you’ll never overlook a prospect again. Our AI capabilities help rapidly collect the golden nuggets hidden in your DMs, transforming potential leads into profitable conversions.


So, if you’re ready to quit juggling and start dominating your DM environment, FlowChat’s got the answers. 


We help turn these problems into possibilities, and those possibilities into profits. Your chat success story starts here.


Connor: Jumping off of that…if there was one problem you’d say that Flowchat solves best for your clients, what would it be? Why? 


Sean: Ah, the million-dollar question! If I had to narrow it down to one crowning achievement, the piece de resistance of FlowChat’s superpowers, I’d say it’s our unparalleled ability to streamline and organize chaotic chat environments.


Why, you ask? Well, imagine you’re at a bustling party, and you’re trying to hold separate conversations with a dozen people all at once. There’s music, laughter, a few jangling cocktail glasses, and amidst it all, you’re attempting to remember who said what, who needs what, and who YOU need to follow up with. Exhausting, right?


Now, imagine instead that you’ve got an intelligent, reliable co-pilot who is keeping track of all your chats, helping you navigate through the noise, remember every detail, and take action when it counts. Suddenly, that chaotic party becomes a harmonious symphony, and you’re the conductor. That’s FlowChat for you.


In our fast-paced digital world, managing multiple conversations across various platforms can be a herculean task. FlowChat comes to the rescue by taming that beast, enabling our clients to effortlessly keep track of all their chats in one place. It’s like having an extra pair of hands, or better yet, an extra brain—one that doesn’t forget, overlook, or drop the ball.


In essence, FlowChat takes the “manic” out of “management,” transforming it into a smooth, efficient, and—dare I say—enjoyable process. It empowers our clients to engage effectively, respond timely, and most importantly, never miss an opportunity. In the sea of direct messages, FlowChat is the lifesaver that keeps your sales from sinking. 


Now, how’s that for a game-changer?


Connor: As the company continues to grow over the next year, what are your plans for expansion? Any new products or offerings or enhancements to your current products? 


Sean: Exciting times are upon us as we’re going full throttle in boosting our white label reseller license branch. We’ve crafted a user-friendly guide to hit the ground running, promising to have your engine purring in just 4-6 days. We’re gearing up with an abundance of resources to bolster our white label clients, paving the way for you to launch your very own FlowChat white labeled software. Imagine empowering your audience with the tools for swift business growth. Sound good? We think so too!


On top of this, we’re shaking things up with our current offers. We’re carving a faster route to results, like a highway to success. Live events that pulse with energy, challenges that stretch your potential, and fresh webinars brimming with insights – all are cooking up in our FlowChat lab. It’s all part of our mission to spread the word, like an open secret to those who need the system most.


But the cherry on top? We’re in overdrive integrating AI technology into the system. Picture this: we’re architecting our very own AI and feeding it a hefty diet of over 300,000 successful sales DM scripts. Add to that a sprinkle of new age sales secrets and voila! You’ve got the power to always say just the right thing. It’s like having your very own digital Cyrano whispering sweet nothings (or rather, sweet somethings) into your digital ear.


So buckle up, my friend. It’s a thrilling road ahead, and we can’t wait to embark on this journey with you! 🚀


Connor: And how specifically would you say that Flowchat and your team is different from other similar businesses in the industry?


Sean: With the digital landscape bursting at the seams with so many bright sparks and solutions, what sets FlowChat and our kick-ass team apart from the rest of the pack?


Well, for starters, think about FlowChat as a Swiss Army knife of chat management systems. We’re the multi-tasker’s dream, bridging multiple platforms and harnessing the power of AI to give you the edge in the direct messaging environment. And the best part? It’s a human-to-human system, no impersonal bots or automated message sending here, my friend. It’s like having your own digital wingman, helping you strike up authentic, impactful conversations at scale.


But let’s not forget about our people. Oh, our team – they’re the secret sauce to our recipe! Unlike many others, we don’t just provide software; we’re your co-pilots on this journey. Our team is a melting pot of tech geeks, conversational maestros, and growth hackers who live and breathe the same thing you do: results. We’re committed to putting you in the driver’s seat, empowering you to dominate the DM environment.


And the cherry on top? We’re always innovating. From crafting new offers to injecting AI technology into the system, we believe in staying ahead of the curve. It’s all about keeping you equipped with cutting-edge strategies and technology that aligns with the changing dynamics of the market. We’re not just another tech company; we’re your partners in the journey towards consistent success.


So, there you have it. FlowChat isn’t just a tool; it’s a community, a team, a mission. We’re different because we believe in more than just delivering a service; we believe in shaping the future of business communication. And guess what? We’re inviting you along for the ride. So buckle up, it’s going to be one hell of a journey! GO  🚀 FLOW  🌊 CHAT 💬


Connor: What made you decide to get involved in the SaaS industry? What’s your starting online business story? From what we’ve found, a lot of business owners in the online sales space have fun stories of how they first started…


Sean: Guess how FlowChat was born? It was the beautiful child of a screaming market need, mixed with a dollop of our own problem-solving hunger. The proud parents? A trio of innovators: Chris Baden (our dashing CEO), Bruno Domingues (the tech wizard CTO), and yours truly, Sean Malone (the strategy whiz CSO).


The story starts with Chris and I diving headfirst into the choppy waters of the digital marketing universe back in 2016. Cut from the same cloth, we’re both old-school sales pros who learned the ropes in commission-only sales – yep, the “sell or starve” kind. An enlightening marketing system floated our way, and it shone a light on the astonishing growth potential of online business tactics. We rode that wave all the way to a thriving 7-figure business.


But wait, there’s more… Our clients’ needs nudged us into the software scene, and voila, our first software product was born. It skyrocketed to 7 figures in just 10 months, catapulting us into an 8-figure empire which we later happily exited.


You might ask, “What did you do next, Sean?” Well, we turned to our wise gurus and coaches, Russell Brunson and Alex Charfen, and they threw a simple question back at us, “What are you good at?” Our answer? “Sales.” They noted how so many online entrepreneurs grapple with sales. And so, we set out on a mission and built a high-ticket sales agency that equipped business owners with their very own sales teams. Problem solved? 




Because, you know what happened next? Our clients returned, saying, “Chris, Sean, you’ve built me a killer sales ecosystem, but now I’m pulling my hair out figuring out how to keep this machine fed.” Luckily for them (and us), we had a prospecting system up our sleeve. The lightbulb moment? That system was the golden ticket to explosive growth.


From this eureka moment, we launched a high-ticket mastermind, teaching this system using, believe it or not, humble spreadsheets and Google docs. Fate, being the crafty matchmaker it is, led our outreach system right into Bruno’s brilliant tech. A conversation sparked, and we realized that he was sitting on the tech goldmine we were already selling. Like peas and carrots, right?


With the tech acquired and merged, our brainchild, FlowChat, was welcomed into the world. 


Fast forward the first 20 months, and it made us millions in revenue and is radically transforming how our clients direct message.


So that’s our journey, and we’re just getting started as we enter year 3. 


FlowChat is a story of identifying a need, finding a solution, and constantly evolving. And believe me, this story is far from over! 🚀🔥💬


Connor: Love it! Talking more about the online business industry, where do you see it going in the next 1-2 years? Any unique predictions that you could share? 


Sean: The SaaS industry is about to blast off! 🚀


Over the next 1-2 years, we predict that the SaaS space will not just grow, but evolve, innovate, and totally redefine the way we interact with software. Why? Well, because businesses across the globe are recognizing the sheer power of scalable, accessible, and cost-effective software solutions. And let’s face it, once you’ve tasted that sweet SaaS goodness, there’s no going back, is there?


The word on the street (and in our forecast) is that AI and machine learning will leap from being an exciting add-on to a non-negotiable necessity in SaaS offerings. Not just for the big guns but for SMEs (Subject Matter Experts) too. We’re all playing in the digital playground, right? Why not use the most high-tech toys? 


We’re betting our bottom dollar that personalization will become the heart and soul of the SaaS universe. We’re talking about software that knows your business like it’s been on your payroll for years. It’s the era of smart, intuitive software that anticipates your needs and makes your morning coffee (okay, maybe not the coffee part, but you get the gist).


But here’s the kicker – we see a trend towards ‘humanizing’ SaaS. Strange, huh? In a world that’s getting increasingly automated, we reckon there’s going to be a huge demand for software that emulates human interaction, empathy, and understanding. We’re envisioning AI that’s less ‘robot overlord’ and more ‘trusted colleague.’ 


Oh, and let’s not forget about data security. With the surge in remote work and digital reliance, robust, invincible security measures will be more than just a nice-to-have, they’ll be the lifeblood of every successful SaaS product.


So, to sum up, we predict a future where SaaS is smarter, more personalized, more ‘human’, and safer than ever. Sounds pretty cool, doesn’t it? Just remember, you heard it here first! 


Connor: Giving you an open mic for a minute, what is something you’d want the AccountsBalance audience to hear?


Sean: Here’s the thing – we’re living in an age where technology has taken the driver’s seat, and we are all just along for the ride. But remember, the road doesn’t have to be bumpy. With the right tools, and more importantly, the right mindset, you can make this journey one heck of an adventure!


We’ve all heard it a thousand times – “work smarter, not harder.” But how many of us actually do it? 🤔 Here at FlowChat, we’ve created something that makes ‘working smarter’ more than just a catchy slogan. It’s real, it’s tangible, and it’s revolutionizing the way we do business.


Our chat management system isn’t just about managing messages – it’s about creating connections, opening doors, and unleashing opportunities. And the best part? It’s a human-to-human system, putting the magic of AI into your hands, so you can harness the power of conversation, at scale. 


But let’s face it – everyone needs a little help sometimes. So, we’re not just offering you a tool; we’re offering you a team. A team that stands behind you, believing in your potential, committed to helping you succeed. We’re here to give you the leg up that you need to reach your business goals and dreams.

So, to the AccountsBalance audience, I say this – Embrace the future. Embrace innovation. Embrace FlowChat. Because we’re not just changing the game; we’re redefining it. Let’s shape the future of communication together, one DM at a time. Let’s ride the wave of digital transformation together. 


The future is now, my friends, and it’s exciting! 


And hey, don’t just take my word for it. Give FlowChat a spin and experience the revolution first-hand. After all, seeing is believing, right? 


Ready to make your mark? We’ve got your back. Let’s do this!


Connor: Changing gears a little bit…When it comes to bookkeeping and accounting, what do you think the biggest pain points for business owners are? Feel free to speak from personal experience as well. 


Sean: Accounting. Bookkeeping. It’s like every business owner’s kryptonite, isn’t it? The mere mention of it is enough to make even the toughest entrepreneurs break into a cold sweat. I mean, we’ve got a million things on our plate, right? Marketing strategies, sales funnels, product development, customer relations, and then, out of nowhere – BAM! Balance sheets and income statements hit us like a ton of bricks. 


From my own experience, one of the most significant pain points is simply finding the time. Running a business is a 24/7 gig, and accounting often ends up being that pesky task that gets pushed to the bottom of the to-do list, day after day.


Then there’s the fear factor. The fear of getting it wrong. Accounting is not just about tallying numbers. It’s about compliance, about understanding tax laws, about making sure that every ‘i’ is dotted and every ‘t’ is crossed. And when that’s not your area of expertise, it can be downright intimidating. 


And let’s not even get started on the complexity. Just when you think you’ve got your head around debits and credits, along comes depreciation, amortization, accruals… It’s like learning a whole new language, isn’t it? 


But here’s the silver lining. Yes, accounting can be challenging, but it’s also an opportunity. An opportunity to gain insights, to make informed decisions, to drive your business forward. And the best part? You don’t have to do it alone. Just like you’d hire a sales team to boost your revenue or a marketing expert to enhance your brand, you can, and you should, seek professional help (like hiring the AccountBalance team) to tackle your accounting woes. 


After all, we can’t be experts at everything, can we?

So, my fellow entrepreneurs, embrace your weaknesses as much as your strengths. Surround yourself with experts (like AccountBalance) who can help you navigate the complex world of business finance. And remember, even in the face of daunting balance sheets and perplexing profit and loss statements, you’ve got this! 


Connor: As we close this out, I just have one more question. Where is the best place to find and follow you and the company online? Also, if you have one, is there any special offer that you’ll be offering to the community today? 


Sean: Guess where you can find us hanging out? In the DMs, of course! Because, hey, that’s our jam. But if you’re craving some more juicy tidbits about FlowChat, you might want to swing by our website:


For our beloved AccountsBalance fam, we’ve whipped up something really special. Want to know what it is? All you’ve got to do is tap this link, tell us your name and email, and – voila! You’re in. Who knows, this little click might just be the game changer you’ve been waiting for. Your journey to DM domination could start right here, right now. So, are you game? 


Want help with your bookkeeping? We make it easy. Get startedSpeak w/ a Founder, or Schedule a Callback

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Connor Gillivan

Connor Gillivan

CMO and Founder of AccountsBalance and EcomBalance. Founded FreeUp (acquired in 2019). Founder of Outsource School. Published Author. Investor.

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