How to Maximize ROAS With Paid Ads: A Guide for Business Owners
Wondering how to segment your ad campaigns to optimize your marketing budget and generate real growth for your business? Here’s everything you need to know about maximizing your ROAS (Return On Ad Spend) with paid ads. As a business owner, your digital marketing budget is one of your most valuable assets for growing your business, […]
What Does a SAAS CFO Do? And Why You May Want One
Thinking about hiring a SAAS CFO? You’ve come to the right place! My name is Connor Gillivan. I’m an Entrepreneur that’s been scaling companies to 6, 7, and 8 figures since 2009. Today, I run a portfolio of 3 companies and finances is a big part of the success my business partner and I have […]
The SAAS Pricing Models Complete Guide for SAAS Owners
Want to learn about SAAS pricing models? You’ve come to the right place! In this article, we’ll break down 8 different pricing models for SAAS companies, the pros and cons of each, and how you can implement them within your SAAS business. Here’s what we’ll cover: Why Is Your SAAS Pricing Model Important? 8 SAAS […]
18 SAAS Marketing Strategies to Scale Faster in 2023
Looking for the most effective SAAS marketing strategies? Want to grow your SAAS business to 6, 7, and 8 figures? You’ve come to the right place! My name is Connor Gillivan. I’m an Entrepreneur and have been scaling companies for the past 10+ years to 6, 7, and 8 figures with an exit in 2019. […]
SAAS Valuation: 3 Methods to Value SAAS Businesses
Wondering how to value your SAAS business? There’s 3 popular ways that we’ll cover in this article. My name is Connor Gillivan. I’ve been an Entrepreneur for the past 10+ years, have built 4+ companies to 6, 7, and 8 figures with an exit in 2019. In this article, we’ll break down everything you need […]
What Is the Freemium SAAS Business Model? An Ultimate Guide
Wondering if the freemium business model is right for your SAAS company? Look no further! We explain it all in this article. My name is Connor Gillivan. I’ve been an Entreprenuer for 10+ years, have started 8+ companies, and had an exit in 2019. In this article, we’ll break down the freemium business model so […]
How to Value & Sell a SAAS Business | Everything You Need to Know
Looking to sell your SAAS business? Congrats if it’s something you’re thinking about. In this article, we’ll break down everything that you need to know about the acquisition process. My name is Connor Gillivan. I’ve build multiple companies to 6, 7, and 8 figures with an exit in 2019. I’ve been through the acquisition process […]
